Social Media Strategy

Turn 'Likes' into Love Affairs.

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    An Overview

    What is a Social Media Strategy?

    If you want to connect with new customers online, you need a plan of action. Social media is one of the simplest, cost-effective ways to reach new people, create a buzz around your brand, enlarge your influence, and increase your profits.

    Before you start rolling out content and advertising, you need a social media strategy in place. This is your blueprint to help you target your audience and maximise your budget.

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    Our Approach

    Craft a Winning Social Strategy

    Don’t know your Tweets from your TikToks? You’re not alone! As your partners in social media strategy, we specialise in identifying detailed, effective tactics that will get your business noticed in the social space. Whether you want to stand out on LinkedIn or make waves on Instagram, we will help you create your ultimate guide to grow your audience, convert leads into sales, and stand out from your competition.

    Barrk Case Studies (80)
    Case Study: Bruce Little Sculptor

    Bronze Sculptures, Golden YouTube Results

    Bruce Little needed a strategy to bring his wildlife sculptures to a global audience.

    Barrk Marketing revamped his YouTube channel, optimised video SEO, and implemented a consistent content plan that showcased his work behind-the-scenes.

    The results were impressive, with a significant boost in impressions, watch time, and video views, helping Bruce build a strong online presence.

    159k

    Average Monthly Impressions

    23k

    Average Monthly Video Views

    227 hrs

    Average Monthly watch time

    "Barrk really captured the essence of what Bruce Little is all about."

    - Bruce Little, Owner

    The Flow

    Our Process

    1

    Social Media Audit

    We’ll conduct a thorough review of your current social platforms, efforts, and results to give us a starting point going forward.

    2

    Competitor Analysis

    Then we’ll take a detailed look at what your main competitors are doing on the social scene - the good, the bad, and the ugly.

    3

    Content Pillars & Themes

    Once we know and understand your target audience, we’ll suggest content themes to guide post copy and design.

    4

    Platform Strategy

    Lastly, we’ll use this information to create a powerful strategy to help your business build an impactful social presence.

    Our Clients

    Happymonials

    Testimonials from our clients and partners. Read more here.

    Barrk testimonials

    MONIQUE FALLOWS

    Business Partner:
    Chris Fallows

    Barrk Marketing have great energy, great ideas and always make a plan to attend to tasks quickly. We have also worked with them on various social media campaigns that have been very successful.

    View Case Study.

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    Gabor Rapolthy

    Head of Marketing:
    Namaqua Wine

    Barrk has played a pivotal role in elevating our brands, delivering top-tier digital and marketing solutions that consistently exceed expectations. Truly an exceptional agency and a valued partner in our growth.

    View Case Study.

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    Susan Watts

    Broker Owner:
    RE/MAX Living

    Barrk are adaptable, dependable, communicative and professional. Barrk has helped us enhance our value proposition to our clients through innovative thinking and we are truly grateful to them for the hugely important role they continue to play in our organisation.

    View Case Study.

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    Andrew Beatley

    Marketing Analyst:
    LWI Consulting

    Barrk exemplified everything you want in an agency partner- communication, promptness, and high-quality content. They truly felt like an extension of our team. HIGHLY recommend Barrk marketing!

    View Case Study.

    Ready to Accelerate Growth?

    Let's start crafting conversations and connecting your communities.

      Get Results

      Benefits of Social Media Strategy

      Better Brand Awareness

      Boost brand visibility with a strong, consistent social media presence.

      Improved Brand Loyalty

      Foster a sense of community and connection with your fans and followers.

      New Lead Generation

      Create content, contests, or special offers to capture new leads.

      Audience Engagement

      Engage your audience with comments, messages, and discussions.

      Good Return on Investment

      Use your platforms to reach a large audience with a smaller budget.

      Boost Website Traffic

      Use your social content to drive more traffic to your website.