Resources
Get More Leads Without Increasing Your Marketing Spend
Are you spending money on marketing and still asking yourself, “Where are the leads?” You’re not alone. Many businesses face this frustration. You throw budget at marketing campaigns, and yet, the results just don’t seem to match the spend. It’s disheartening, but here’s the thing: it’s often not about how much you spend, it’s about…
Read More5 Click-Worthy Updates | August 2025
Another month, another round of platform updates you’ll want to know about before your next marketing meeting. From YouTube collabs to Instagram’s new creator tools, the digital world has been busy. Here’s your quick catch-up on the five most important updates for August. 1. YouTube tests collaborator display in video titles YouTube is making it…
Read MoreInstagram 2023 Trends Report is Out
It’s out! Instagram’s 2023 Trend Report to drive results within Gen Z. The 2023 Trend Report is your go-to guide for understanding the cultural and social trends that are shaping the world of Gen Z and impacting marketing strategies. From the financial revolution to increased political engagement, Instagram have compiled the most important issues and…
Read MoreTikTok: 2023 What’s Next Trend Report
In the 2023 edition of What’s Next, TikTok has identified the key trends that will shape the way marketers approach TikTok and their marketing strategy in the coming year. Changes in social and cultural sentiments have been analysed to predict user behavior on the platform, and all predications have backed up with global research and…
Read MoreChecklist: Define Your Target Market
When you’re up against big name businesses who have already caught the crowd, you need to find a way to appeal to a niche market. To begin this process, it’s important to figure out who your ideal audience actually is. Targeting a niche doesn’t mean you’re excluding those who don’t fit the bill, but it…
Read MoreDownloadable Checklist: Writing a Blog
Putting together a blog isn’t as straight forward as you may think. A blog is a piece of writing people want to go through in their down-time. Readability is key. It’s one thing to drive viewers to your blog, but another challenge altogether to hold their attention. You need to cater to the reader who…
Read MoreDownload: Develop a Successful Side Hustle
Has the #SAlockdown proved to be the incentive for you to seriously think about starting a side hustle? A side hustle is a great outlet for what you are passionate about and has the potential of turning very profitable. Let’s face it, in these shifting economic times, a profitable business on the side sounds very…
Read MoreHow to Market During a Crisis
During a crisis, and especially a global one, every person, every business and every brand is affected. People are dealing with fear and anxiety, and are therefore looking for support, information and connection. Marketing doesn’t need to stop but it does need a different action plan and especially, tone. We need to look for meaningful…
Read MoreDownload: Website Usability Checklist
Website usability is key to website success. Not only this, many people will judge your company on the user-friendliness of your website. Not particularly fair, but true. The lack of website functionality is a huge turn-off. The greater the usability of your website, the longer users will spend there. A visitor must be able to…
Read MoreDownload: 2020 Kick-Start Checklist
For most of us, the holidays are over, and we are swinging into the new year with renewed vigour, optimism and resolve – resolve to follow through on those changes we would like to usher in! So, let’s start with YOU! Make this your greatest year and not just another one that you will merely…
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