Barrk Byte Videos

Transcript: You cannot afford to ignore these five marketing trends for 2026! 1. Authentic Storytelling in the AI Era. AI is everywhere, and the younger generations are already ahead of the game. They want authenticity, especially when it comes to AI. Embrace AI with transparency, and keep your storytelling human-centred. Authenticity is the real deal.…

Transcript With access to so many digital marketing tools, email marketing may seem like an outdated method for reaching your audience. But it remains one of the most reliable ways to connect with your audience on a personal level while driving real results.  So, how do you create a mailer that converts?  It’s easy, all…

Transcript Are you spending money on marketing and still asking yourself, “Where are the leads?” You throw budget at marketing campaigns, and yet, the results just don’t seem to match the spend. It’s disheartening, but there’s good news… You can easily get more from what you’re already doing. Here’s how:  You don’t need to increase…

Transcript You have just 2 seconds to grab your audience’s attention. This means if your content isn’t interesting enough, your message won’t be seen.  But how can you make sure you stand out from overly curated and bland feeds? It’s all about stopping the scroll. Let me show you how. Focusing on creating content that…

Transcript Trying to sell on social media? Well, you’re doing it wrong. Brands that win are the ones that build a connection before conversion. Trust, is something you can take to the bank. Here’s how to do exactly that. Focusing on trust, connection, and content that makes people feel understood is key.  That’s the foundation…

Transcript Noticed your LinkedIn posts aren’t getting the reach they used to? You’re not imagining it. Over the past year, LinkedIn has made several changes that impact how content is seen, especially for businesses. Here are 4 LinkedIn algorithm changes that are eating your results for breakfast. 1. Pay to play LinkedIn’s become a pay-to-play…

Transcript 64% of B2B sales professionals use self-service tools to guide purchase decisions, most of which are interactive. Interactive tools are anything that gets users involved and encourages them to share their thoughts or responses. Here’s how these tools can help you transform lead generation. 1. First, we have interactive quizzes. They personalise the experience,…

Transcript As AI-generated content becomes more common, trust in brands is decreasing. Users want to see authentic content that shows them what a product or service is really like—not a glamourised AI concept.  This is where user-generated content (UGC) can be a powerful tool to help you stand out. UGC is any kind of content…

As hard as we try, everything doesn’t always go to plan… But it’s important to reflect, laugh at yourself, and sit down for another take. This month’s Barrk Byte is about doing just that—and it’s one you definitely won’t want to miss!